BRANDING: I lead a talented creative team in bringing a mom's dream to reality.

The client came to us with an idea for an upscale, hip, fun, kids clothing store to be located in the Cherry Creek North shopping district of Denver. We made that vision a reality and created a retail experience by helping to name the business; developing the tagline; developing the logo and identity and applying it to gift boxes, bags, hang tags, store signage, and more. We developed the website and an extensive advertising campaign.

This work was a Denver 50 award winner and the biggest compliment, customers thought it was a chain from New York or Los Angeles. Success is sweet.